We just wrapped on a great new spot for the University of Phoenix titled Graduate a Phoenix! The University of Phoenix is paving ways for the future of Education and in doing so, their graduation rates are soaring as more and more students graduate a Phoenix! We also loaded an early test for the spot as well. Sometimes a project can change drastically from the initial concept to completion. In this early test animation for the Graduate A Phoenix spot, one of the earliest ideas was that the dots themselves might have personalities in a fun and playful way.